It’s not about who’s cheapest, it’s about who knows your street and area the best. New research finds local presence and reputation matter more than selling fees in 2025. Here's what home sellers are really looking for.
The latest articles on research
Don’t just go with the first agent who knocks. Most sellers invite three agents round before making their choice, here’s why you should too.
Housing market activity is up this summer with high demand, more sales and a record number of houses on the market in July 2025.
The average UK homeowner has gained £55,800 on their home’s value since June 2020. How does your home compare? Let’s find out.
More sales, rising supply, plenty of demand and modest house price growth shape a steady UK housing market in June 2025.
Rents are rising at the slowest pace for 4 years as the supply and demand imbalance narrows. This is welcome news but strong competition for rented homes remains.
Lower mortgage rates are supporting more house sales against a backdrop of modest house price inflation. Our House Price Index tracks key trends in the UK housing market - here’s the latest news in May 2025.
Mortgage rates are likely to stay in the 4-5% range this year but changes to affordability testing gives buyers a boost.
House price inflation is losing momentum as seasonal factors and growing economic uncertainty cools buyer demand, while supply continues to expand. More homes for sale are boosting choice and keeping house prices in check.
